Software does the desk work. We do the selling.
We pitch independent grocers, specialty shops and co-ops for you, follow up with every buyer, and track every reorder.
See if your brand fitsWe pitch stores that fit, follow up until there’s an answer, and stay after the first order.
Send your product details, wholesale prices and where you sell now: your site, Faire, markets or stores. Any order records help, even a simple spreadsheet. No distributor needed.
YouSent a price sheet and a Shopify export.
SoftwareRead 9 months of orders to see what sells, and where.
Within a week, we send the independent grocers, specialty shops and co-ops we’d pitch, and why each one fits. Nothing goes out until you approve it.
SoftwareFound 41 stores that sell products like yours.
Tanda repChecked each one and cut the list to 12.
YouApproved the list on Oct 8.
Each pitch has your cost, suggested retail, the store’s margin and how to order, with the store’s vendor form filled in. A person checks every pitch before a buyer sees it, and we follow up until there’s a yes, no or not yet. We never agree to a price, promo or fee without your written OK.
Moss & Oat makes 5 oz granola bites in Brattleboro, VT. Certified gluten-free, $4.89 suggested retail, $3.03 your cost (38% margin). Order direct by the case of 12. Your vendor form is attached and filled in. Want samples?
Wrenfield vendor form, filled inSoftwareFilled in the vendor form from your product sheet.
Tanda repChecked every number and sent it Oct 13. Follows up Oct 20 if there’s no reply.
We track each store’s reorders from your order records and follow up with the ones that go quiet. You get a short weekly update on every store.
SoftwareChecks every store’s orders each week.
Tanda repCalls Birchline’s buyer on Thursday.
YouSent a price sheet and a Shopify export.
SoftwareRead 9 months of orders to see what sells, and where.
SoftwareFound 41 stores that sell products like yours.
Tanda repChecked each one and cut the list to 12.
YouApproved the list on Oct 8.
Moss & Oat makes 5 oz granola bites in Brattleboro, VT. Certified gluten-free, $4.89 suggested retail, $3.03 your cost (38% margin). Order direct by the case of 12. Your vendor form is attached and filled in. Want samples?
Wrenfield vendor form, filled inSoftwareFilled in the vendor form from your product sheet.
Tanda repChecked every number and sent it Oct 13. Follows up Oct 20 if there’s no reply.
SoftwareChecks every store’s orders each week.
Tanda repCalls Birchline’s buyer on Thursday.
Moss & Oat and these stores are made up.
Moss & Oat and these stores are made up.
You work directly with one of the co-founders, from the first call on.
Every figure in a pitch comes from your own records.
A member of our team reviews every pitch before it reaches a buyer.
We never commit your money to a promo or fee without your written OK.
We earn a commission on what the stores we open buy from you. Founding brands pay nothing on a store’s first order, only on reorders, and their rate stays locked for two years. There’s no retainer or setup fee, and we go through the exact terms on a call before you sign anything.
No. Many independent grocers, specialty shops and co-ops buy direct from small brands. If a store only orders through a distributor, we tell you before we pitch it.
It handles the desk work, from finding stores that fit to filling in vendor forms and tracking reorders, so we can cover more stores in less time. A member of our team reviews every pitch before it reaches a buyer. Nothing goes out in your name without your approval.
Tell us about your brand, and we’ll reply within 2 business days with whether we’re a fit.
See if your brand fits